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How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market Journal article
Yang, Kaixin, Bu, Huimei, Huang, Rui, Liu, Matthew Tingchi. How green marketing practices improve customer loyalty: the mediating role of green corporate image and the moderating role of green self-identity in the new energy vehicle market[J]. Asia Pacific Journal of Marketing and Logistics, 2024.
Authors:  Yang, Kaixin;  Bu, Huimei;  Huang, Rui;  Liu, Matthew Tingchi
Favorite | TC[WOS]:0 TC[Scopus]:0  IF:3.9/4.6 | Submit date：2024/10/10
Green Marketing Practices  Green Corporate Image  Customer Loyalty  Green Self-identity  New Energy Vehicle Market  
The “Door” to Doraemon’s Fantasy World: Understanding the Cartoon Café and Its Place Meanings Journal article
Wong, Ip Kin Anthony, Pan, Haiyan, Cao, Qingqing, Lin, Zhiwei, Huang, Jingwen. The “Door” to Doraemon’s Fantasy World: Understanding the Cartoon Café and Its Place Meanings[J]. JOURNAL OF HOSPITALITY & TOURISM RESEARCH, 2024.
Authors:  Wong, Ip Kin Anthony;  Pan, Haiyan;  Cao, Qingqing;  Lin, Zhiwei;  Huang, Jingwen
Favorite | TC[WOS]:0 TC[Scopus]:0  IF:4.4/5.0 | Submit date：2024/10/10
Cartoon Restaurant  Customer Needs  Loyalty  Place Fantasy  Place Meaning  
Whose Fault Is It? Negative Consumer Experience With AI-enabled Technology Conference proceedings
Miami, USA, June 8-10, 2023
Authors:  Ho, Kin-yan;  Ho, Ying;  Mac, Vai Iun;  Xiao, Sarah
Favorite |  | Submit date：2023/08/17
Ai  Word-of-mouth  Customer Loyalty  
Is a Robot Barista Better Than a Human Barista? A Moderating Role of Type of Service Providers Journal article
Hwang, J, Kim, J. J, Choe, J. Y. J, Kim, H. M. Is a Robot Barista Better Than a Human Barista? A Moderating Role of Type of Service Providers[J]. Journal of Hospitality and Tourism Research, 2023.
Authors:  Hwang, J;  Kim, J. J;  Choe, J. Y. J;  Kim, H. M
Favorite | TC[WOS]:1 TC[Scopus]:1  IF:4.4/5.0 | Submit date：2023/08/03
Brand Identification  Brand Loyalty  Coffee Shops  Customer Satisfaction  Robot Barista  
Casino-induced satisfaction of needs and casino customer loyalty: the moderating role of subjective norms and perceived gaming value: Article Journal article
Tsai, Henry, Fong, Lawrence Hoc Nang. Casino-induced satisfaction of needs and casino customer loyalty: the moderating role of subjective norms and perceived gaming value: Article[J]. Journal of Travel and Tourism Marketing, 2021, 38(5), 480-492.
Authors:  Tsai, Henry;  Fong, Lawrence Hoc Nang
Favorite | TC[WOS]:14 TC[Scopus]:16  IF:8.2/8.5 | Submit date：2022/05/13
Casino Gaming  Customer Loyalty  Perceived Gaming Value  Satisfaction Of Needs  Subjective Norms  
Customer Engagement and its Outcomes: The Cross-Level Effect of Service Environment and Brand Equity Journal article
Ou, Juanjuan, Wong, Ip Kin Anthony, Prentice, Catherine, Liu, Matthew Tingchi. Customer Engagement and its Outcomes: The Cross-Level Effect of Service Environment and Brand Equity[J]. Journal of Hospitality and Tourism Research, 2020, 44(2), 377-402.
Authors:  Ou, Juanjuan;  Wong, Ip Kin Anthony;  Prentice, Catherine;  Liu, Matthew Tingchi
Favorite | TC[WOS]:42 TC[Scopus]:51  IF:4.4/5.0 | Submit date：2021/12/06
Brand Equity  Casino  Customer Engagement  Impulsive Behavior  Loyalty  Service Environment  
How CSR influences customer behavioural loyalty in the Chinese hotel industry Journal article
Matthew Tingchi Liu, Yongdan Liu, Ziying Mo, Zhidong Zhao, Zhenghao Zhu. How CSR influences customer behavioural loyalty in the Chinese hotel industry[J]. Asia Pacific Journal of Marketing and Logistics, 2019, 32(1).
Authors:  Matthew Tingchi Liu;  Yongdan Liu;  Ziying Mo;  Zhidong Zhao;  Zhenghao Zhu
Adobe PDF | Favorite | TC[WOS]:76 TC[Scopus]:92  IF:3.9/4.6 | Submit date：2019/10/17
China  Corporate Social Responsibility  Brand Image  Hotel  Customer Trust  Customer Behavioural Loyalty  
Customer engagement and its outcomes: The roles of service environment and brand equity Conference paper
Ou, J., Wong, A. I, Liu, T. C.. Customer engagement and its outcomes: The roles of service environment and brand equity[C], 2018.
Authors:  Ou, J.;  Wong, A. I;  Liu, T. C.
Favorite |  | Submit date：2022/06/07
customer engagement  impulsive behavior  loyalty  service environment  brand equity  
The effect of customer service and place attachment on loyalty to hot Conference paper
Yi Fu, Xiaoming Liu, Jun Li. The effect of customer service and place attachment on loyalty to hot[C], 2015, 163.
Authors:  Yi Fu;  Xiaoming Liu;  Jun Li
Favorite |  | Submit date：2020/02/11
China  Customer Service  Hot Spring Resort  Loyalty  Place Attachment  Sem  
Does perceived CSR initiatives enhance customer preference and loyalty in casinos? Journal article
Liu, T. C., Wong, A.I., Chu, R., Tseng, T.. Does perceived CSR initiatives enhance customer preference and loyalty in casinos?[J]. International Journal of Contemporary Hospitality Management, 2014, 1024-1045 (SSCI, Scopus, Web of Science).
Authors:  Liu, T. C.;  Wong, A.I.;  Chu, R.;  Tseng, T.
Favorite | TC[WOS]:90 TC[Scopus]:104  IF:9.1/8.9 | Submit date：2022/06/07
Corporate Social Responsibility  Customer Loyalty  Responsibility  Service Industry  Brand Preference  Relationship Marketing  Consumer Behavior  Casinos  Csr Initiatives  Premium Customers  Macau