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Potential psychological and attitudinal markers for luxury consumption among Chinese and Canadian consumers Conference paper
Rochen, F., Chen, Y., Liu, T. C., Gao, M.. Potential psychological and attitudinal markers for luxury consumption among Chinese and Canadian consumers[C], Seoul, Korea:Global Alliance of Marketing & Management Associations, ISSN 2288-825X, 2021.
Authors:  Rochen, F.;  Chen, Y.;  Liu, T. C.;  Gao, M.
Favorite |  | Submit date：2022/06/07
Materialism  extrinsic motivation  covert narcissism  value-expressive function  luxury brand  purchase intention  
To survive or to thrive? China's luxury hotel restaurants entering O2O food delivery platforms amid the COVID-19 crisis Journal article
Yang, Fiona X., Li, Xiangping, Lau, Virginia Meng-Chan, Zhu, Victor Z.. To survive or to thrive? China's luxury hotel restaurants entering O2O food delivery platforms amid the COVID-19 crisis[J]. International Journal of Hospitality Management, 2021, 94, 102855.
Authors:  Yang, Fiona X.;  Li, Xiangping;  Lau, Virginia Meng-Chan;  Zhu, Victor Z.
Favorite | TC[WOS]:75 TC[Scopus]:94  IF:9.9/10.3 | Submit date：2021/12/07
Brand Credibility  Covid-19  Luxury Hotel Restaurant  O2o  Service Quality  
To survive or to thrive? China’s luxury hotel restaurants entering O2O food delivery platforms amid the COVID-19 crisis Journal article
Yang, Fiona X., Li, Xiangping, Lau, Virginia Meng-Chan, Zhu, Victor Z.. To survive or to thrive? China’s luxury hotel restaurants entering O2O food delivery platforms amid the COVID-19 crisis[J]. International Journal of Hospitality Management, 2021, 94, 102855.
Authors:  Yang, Fiona X.;  Li, Xiangping;  Lau, Virginia Meng-Chan;  Zhu, Victor Z.
Favorite | TC[WOS]:75 TC[Scopus]:94  IF:9.9/10.3 | Submit date：2022/06/15
O2o  Luxury Hotel Restaurant  Covid-19  Service Quality  Brand Credibility  
Limited edition advertising does not always work for luxury brands: The influence of consumption contexts Conference paper
Tseng, T., Liu, T. C., Mo, Z.. Limited edition advertising does not always work for luxury brands: The influence of consumption contexts[C], Seoul, Korea:Global Alliance of Marketing & Management Associations, ISSN 1976-8699, 2020.
Authors:  Tseng, T.;  Liu, T. C.;  Mo, Z.
Favorite |  | Submit date：2022/06/07
Luxury Brand  Limited Edition  Emotional Consumption  Cognitive Consumption  Product Visibility  
Applying consumer-based consumer-based brand equity in luxury hotel branding Conference paper
Liu, Matthew Tingchi, Wong, Ipkin Anthony, Tseng, Ting-Hsiang, Chang, Angela Wen-Yu, Phau, Ian. Applying consumer-based consumer-based brand equity in luxury hotel branding[C], 360 PARK AVE SOUTH, NEW YORK, NY 10010-1710 USA:ELSEVIER SCIENCE INC, 2017, 192-202.
Authors:  Liu, Matthew Tingchi;  Wong, Ipkin Anthony;  Tseng, Ting-Hsiang;  Chang, Angela Wen-Yu;  Phau, Ian
Favorite | TC[WOS]:94 TC[Scopus]:163 | Submit date：2018/10/30
Brand Equity  Brand Attitude  Purchase Intention  Service Brand  Luxury Hotel  
Applying consumer-based brand equity in luxury hotel branding Journal article
Matthew Tingchi Liu, IpKin Anthony Wong, Ting-Hsiang Tseng, Angela Wen-Yu Chang, Ian Phau. Applying consumer-based brand equity in luxury hotel branding[J]. Journal of Business Research, 2017, 81, 192-202.
Authors:  Matthew Tingchi Liu;  IpKin Anthony Wong;  Ting-Hsiang Tseng;  Angela Wen-Yu Chang;  Ian Phau
Adobe PDF | Favorite | TC[WOS]:94 TC[Scopus]:163 | Submit date：2019/06/18
Brand Attitude  Brand Equity  Luxury Hotel  Purchase Intention  Service Brand  
Why do Chinese consumers buy high end but low key goods: A study in Macau Conference paper
Lei, K., Liu, T. C.. Why do Chinese consumers buy high end but low key goods: A study in Macau[C], Perth:Curtin University, 2017.
Authors:  Lei, K.;  Liu, T. C.
Favorite |  | Submit date：2022/06/06
Luxury goods  conspicuous consumption  brand prominence  brand conspicuousness  China  
Applying CBBE in luxury hotel branding: An empirical study Conference paper
Liu, T. C., Wong, A., Tseng, T., Chang, W. Y.. Applying CBBE in luxury hotel branding: An empirical study[C], 2016.
Authors:  Liu, T. C.;  Wong, A.;  Tseng, T.;  Chang, W. Y.
Favorite |  | Submit date：2022/06/07
Brand equity  Brand attitude  Purchase intention  Service brand  Luxury hotel