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How foodstagramming posts influence restaurant visit intention: the mediating role of goal relevance and mimicking desire Journal article
Chen, Yun Victoria, Jin, Xin, Gardiner, Sarah, Wong, Ip Kin Anthony. How foodstagramming posts influence restaurant visit intention: the mediating role of goal relevance and mimicking desire[J]. International Journal of Contemporary Hospitality Management, 2024.
Authors:  Chen, Yun Victoria;  Jin, Xin;  Gardiner, Sarah;  Wong, Ip Kin Anthony
Favorite | TC[WOS]:0 TC[Scopus]:0  IF:9.1/8.9 | Submit date:2024/08/05
Consumer Decision-making  Foodstagramming  Goal Relevance  Heuristic–systematic Model  Mimicking Desire  Normative Focus Theory  Social Media Marketing  
The impact of lay elitism on preference and choice inconsistency in consumption across cultures Journal article
Kwan, Letty Y.Y., Hung, Yu Sheng. The impact of lay elitism on preference and choice inconsistency in consumption across cultures[J]. International Journal of Consumer Studies, 2024, 48(2), e13023.
Authors:  Kwan, Letty Y.Y.;  Hung, Yu Sheng
Favorite | TC[WOS]:0 TC[Scopus]:0  IF:8.6/7.7 | Submit date:2024/04/02
Consumer Decision  Cross-cultures  Elitism  Goal System  Preference And Choice  
Consumer decision support systems for novice buyers – a design science approach Journal article
Tang, Heng, Lee, Chang Boon Patrick, Choong, Kwee Keong. Consumer decision support systems for novice buyers – a design science approach[J]. Information Systems Frontiers, 2017, 19(4), 881-897.
Authors:  Tang, Heng;  Lee, Chang Boon Patrick;  Choong, Kwee Keong
Favorite | TC[WOS]:6 TC[Scopus]:9  IF:6.9/6.4 | Submit date:2019/08/02
Cognitive Fit Theory  Consumer Decision Support Systems  Design Science  Opinion Mining  
Online Consumer Decision-Making Styles for Enhanced Understanding of Macau Online Consumer Behavior Journal article
Sam, Kin Meng, Chatwin, Chris. Online Consumer Decision-Making Styles for Enhanced Understanding of Macau Online Consumer Behavior[J]. ASIA PACIFIC MANAGEMENT REVIEW, 2015, 20(2), 100-107.
Authors:  Sam, Kin Meng;  Chatwin, Chris
Favorite | TC[WOS]:18 TC[Scopus]:24  IF:5.5/4.8 | Submit date:2019/12/05
Online Consumers'decision-making Styles  Factor Score Coefficient  Online Consumer Behavior  Online Consumer Style Inventory  
Understanding Macau Consumers’ Decision Process and Choice for Purchasing Tangible Products Conference paper
Wen Yu Chang. Understanding Macau Consumers’ Decision Process and Choice for Purchasing Tangible Products[C], 新北市:天主教輔仁大學傳播學院, 2011, 525-539.
Authors:  Wen Yu Chang
Favorite |  | Submit date:2019/09/27
Consumer  Decision Process  Willingness-to-pay  Macau  Culture  
Cross-cultural generalization of the effect of option choice framing on product option choices Journal article
Pornpitakpan,Chanthika. Cross-cultural generalization of the effect of option choice framing on product option choices[J]. Asia Pacific Journal of Marketing and Logistics, 2009, 21(3), 342-354.
Authors:  Pornpitakpan,Chanthika
Favorite | TC[WOS]:5 TC[Scopus]:6 | Submit date:2019/08/01
Consumer Behaviour  Cross-cultural Studies  Decision Making  Singapore  Thailand