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Toward a Strategic Shift of Public Relations in the Greater China during Big Data Era: An Exploratory Research Based on the Grounded Theory Journal article
Chen, N.. Toward a Strategic Shift of Public Relations in the Greater China during Big Data Era: An Exploratory Research Based on the Grounded Theory[J]. Humanities and Social Sciences Review, 2020, 35-48.
Authors:  Chen, N.
Favorite |  | Submit date：2022/08/29
big data  public relations  strategic communication  grounded theory  greater China  
IJVs’ Building of Adaptive Capability: The Double Edged Role of Organizational Communication Conference paper
Chen, X. Y., Zhou, K.. IJVs’ Building of Adaptive Capability: The Double Edged Role of Organizational Communication[C], 2017.
Authors:  Chen, X. Y.;  Zhou, K.
Favorite |  | Submit date：2022/08/29
organizational communication  strategic orientation  dynamic capability  IJVs  China