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HUANG HUILING [1]
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2022 [1]
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英語English [1]
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Marketing online food images via color saturation: A sensory imagery perspective
Journal article
Stephanie Q. Liu, Laurie Luorong Wu, Xi Yu, Huiling Huang. Marketing online food images via color saturation: A sensory imagery perspective[J]. Journal of Business Research, 2022, 151, 366-378.
Authors:
Stephanie Q. Liu
;
Laurie Luorong Wu
;
Xi Yu
;
Huiling Huang
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TC[WOS]:
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TC[Scopus]:
13
IF:
10.5
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Submit date：2022/07/28
Consumer Behavior
Food Images
Online Marketing
Sensory Imagery
Visual Design
