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CHARK CHI HANG [1]
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Brand effect on extended warranty valuation: Subjective value versus popularity
Journal article
Chark, Robin, Muthukrishnan, A. V.. Brand effect on extended warranty valuation: Subjective value versus popularity[J]. INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, 2022, 39(4), 1082-1092.
Authors:
Chark, Robin
;
Muthukrishnan, A. V.
Favorite
|
TC[WOS]:
3
TC[Scopus]:
3
IF:
5.9
/
7.0
|
Submit date:2022/05/17
Availability
Brand
Deliberation
Extended Warranty
Subjective Value
Childhood unpredictability, life history, and intuitive versus deliberate cognitive styles
Journal article
Wang, Xinrui, Zhu, Nan, Chang, Lei. Childhood unpredictability, life history, and intuitive versus deliberate cognitive styles[J]. Personality and Individual Differences, 2021, 184, 111225.
Authors:
Wang, Xinrui
;
Zhu, Nan
;
Chang, Lei
Favorite
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TC[WOS]:
8
TC[Scopus]:
9
IF:
3.5
/
3.6
|
Submit date:2022/02/21
Childhood Environmental Unpredictability
Cognitive Styles
Deliberation
Intuition
Life History Strategy