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Timing matters: crisis severity and occupancy rate forecasts in social unrest periods Journal article
Qiu, Richard T.R., Liu, Anyu, Stienmetz, Jason L., Yu, Yang. Timing matters: crisis severity and occupancy rate forecasts in social unrest periods[J]. International Journal of Contemporary Hospitality Management, 2021, 33(6), 2044-2064.
Authors:  Qiu, Richard T.R.;  Liu, Anyu;  Stienmetz, Jason L.;  Yu, Yang
Favorite | TC[WOS]:17 TC[Scopus]:17  IF:9.1/8.9 | Submit date:2022/05/13
Crisis Severity  Forecast Combination  Hong Kong Social Unrest  Hotel Demand Forecast  Social Media Data  Time Series Model  
Measuring Destination Marketing: Comparing Four Models of Advertising Conversion Journal article
Choe, Yeongbae, Stienmetz, Jason L, Fesenmaier, Daniel R. Measuring Destination Marketing: Comparing Four Models of Advertising Conversion[J]. Journal of Travel Research, 2017, 56(2), 143-157.
Authors:  Choe, Yeongbae;  Stienmetz, Jason L;  Fesenmaier, Daniel R
Favorite | TC[WOS]:13 TC[Scopus]:21  IF:8.0/9.7 | Submit date:2019/10/21
Destination Marketing  Destination Advertising Response Model  Tourism Advertising  Conversion Study  
A scenario-based system for advertising design: Extending the destination advertising response (DAR) model Conference paper
Yeongbae Choe, Jason L. Stienmetz, Daniel R. Fesenmaier. A scenario-based system for advertising design: Extending the destination advertising response (DAR) model[C], 2015.
Authors:  Yeongbae Choe;  Jason L. Stienmetz;  Daniel R. Fesenmaier
Favorite |  | Submit date:2019/10/22
Destination Advertising  Tourism Marketing  Simulation  Scenario  
Trip budget and destination advertising response Journal article
YEONGBAE CHOE, JASON L. STIENMETZ, DANIEL R. FESENMAIER. Trip budget and destination advertising response[J]. Tourism Analysis, 2013, 18(6), 713–722.
Authors:  YEONGBAE CHOE;  JASON L. STIENMETZ;  DANIEL R. FESENMAIER
Favorite | TC[WOS]:5 TC[Scopus]:6 | Submit date:2019/10/17
Advertising Effectiveness  Destination Advertising  Conversion Studies  Trip Structure