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"First in first out" or "last in first out": Presentation of information order on evaluation of utilitarian products Journal article
Liu, Matthew Tingchi, Phau, Ian, Teah, Min. "First in first out" or "last in first out": Presentation of information order on evaluation of utilitarian products[J]. JOURNAL OF RETAILING AND CONSUMER SERVICES, 2017, 36, 148-155.
Authors:  Liu, Matthew Tingchi;  Phau, Ian;  Teah, Min
Adobe PDF | Favorite | TC[WOS]:14 TC[Scopus]:14  IF:11.0/11.2 | Submit date：2018/10/30
Information Order Effect  Assimilation Effect  Contrast Effect  Utilitarian Product  Product Evaluation  
Integrating Chinese cultural philosophies on the effects of employee friendliness, helpfulness and respectfulness on customer satisfaction Journal article
Matthew Tingchi Liu, Li Yan, Ian Phau, Andrea Perez, Min Teah. Integrating Chinese cultural philosophies on the effects of employee friendliness, helpfulness and respectfulness on customer satisfaction[J]. European Journal of Marketing, 2016, 50(3/4), 464-487.
Authors:  Matthew Tingchi Liu;  Li Yan;  Ian Phau;  Andrea Perez;  Min Teah
Adobe PDF | Favorite | TC[WOS]:29 TC[Scopus]:36  IF:3.7/5.5 | Submit date：2019/11/01
China  Customer Orientation  Services Marketing  Consumer Satisfaction