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Navigating the CSR Landscape in China: Interplay between Confucian Tradition and Institutional Isomorphism Conference paper
Singh, Ramendra, Sy-Changco, Joseph Adea, Chen, Junsong, Bassig, Josemaria. Navigating the CSR Landscape in China: Interplay between Confucian Tradition and Institutional Isomorphism[C], Romania:EMAC, 2024.
Authors:  Singh, Ramendra;  Sy-Changco, Joseph Adea;  Chen, Junsong;  Bassig, Josemaria
Microsoft Word | Favorite |  | Submit date:2024/08/30
: Corporate Social Responsibility, China, Confucianism, Institutional Isomorphism  
The Chinese's Buying Criteria for Consumer Products Conference paper
Chanthika Pornpitakpan, Qiuling Li, Joseph A Sy-Changco, Junsong Chen. The Chinese's Buying Criteria for Consumer Products[C], 2016.
Authors:  Chanthika Pornpitakpan;  Qiuling Li;  Joseph A Sy-Changco;  Junsong Chen
Favorite |  | Submit date:2019/12/03
Relationships Between Sachet-Product Usage/Attitudes and Consumer Characteristics Conference paper
Chanthika Pornpitakpan, Qiuling Li, Joseph Sy-Changco, Junsong Chen. Relationships Between Sachet-Product Usage/Attitudes and Consumer Characteristics[C], 2016.
Authors:  Chanthika Pornpitakpan;  Qiuling Li;  Joseph Sy-Changco;  Junsong Chen
Favorite |  | Submit date:2019/12/03
The Unpopularity of Sachet Marketing in China: Perspectives from Managers and Consumers Conference paper
Chanthika Pornpitakpan, Qiuling Li, Joseph A Sy-Changco, Junsong Chen. The Unpopularity of Sachet Marketing in China: Perspectives from Managers and Consumers[C], 2015, 7-8.
Authors:  Chanthika Pornpitakpan;  Qiuling Li;  Joseph A Sy-Changco;  Junsong Chen
Favorite |  | Submit date:2019/12/03
China  Marketing Strategy  Sachet Marketing  Package Size  Multinational Companies  Distribution Systems  Empirical Research  Consumer Goods