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CENTRE FOR CONTI... [1]
Authors
LIU TING CHI [1]
Document Type
Conference paper [1]
Date Issued
2014 [1]
Language
英語English [1]
Source Publication
Proceedings of 2... [1]
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A Study on Consumer Repulsion：Evidence from China
Conference paper
Bu, H., Liu, T. C., Ping, Y., Shi, G., Wang, Y.. A Study on Consumer Repulsion：Evidence from China[C], Chicago:The American Marketing Association, 2014.
Authors:
Bu, H.
;
Liu, T. C.
;
Ping, Y.
;
Shi, G.
;
Wang, Y.
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Submit date：2022/06/06
consumer repulsion
perceived risk
national identification
global communication
product ownership
word of mouth
