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Performing Transparency in vlog News: Self-disclosure of Chinese Journalists in vlog Reporting on COVID-19 Journal article
Jing Meng, Haiyan Wang. Performing Transparency in vlog News: Self-disclosure of Chinese Journalists in vlog Reporting on COVID-19[J]. Journalism Practice, 2023, OnlineFirst, 1-23.
Authors:  Jing Meng;  Haiyan Wang
Favorite | TC[WOS]:1 TC[Scopus]:1  IF:2.2/2.7 | Submit date:2023/05/21
Vlog  Digital Journalism  Transparency  Authenticity  Intimacy  Emotion  Covid-19  China  
Vlog and brand evaluations: the influence of parasocial interaction Journal article
Liu,Matthew Tingchi, Liu,Yongdan, Zhang,Lida L.. Vlog and brand evaluations: the influence of parasocial interaction[J]. Asia Pacific Journal of Marketing and Logistics, 2019, 31(2), 419-436.
Authors:  Liu,Matthew Tingchi;  Liu,Yongdan;  Zhang,Lida L.
Favorite | TC[WOS]:80 TC[Scopus]:90 | Submit date:2019/08/01
Brand Affect  Brand Management  Brand Preference  Branding Strategies  Celebrity Endoresement  Consumer Behaviour  Parasocial Interaction  Perceived Brand Quality  Promotions Management  Vlog