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How does ice-snow celebrity influence Chinese tourists to visit Nordic destinations? The case of TikTok Journal article
Zhu, Chris, Hall, C. Michael, Fong, Lawrence Hoc Nang, She, Silin, Naderi Koupaei, Sara. How does ice-snow celebrity influence Chinese tourists to visit Nordic destinations? The case of TikTok[J]. Scandinavian Journal of Hospitality and Tourism, 2024, 24(1), 106-122.
Authors:  Zhu, Chris;  Hall, C. Michael;  Fong, Lawrence Hoc Nang;  She, Silin;  Naderi Koupaei, Sara
Favorite | TC[WOS]:1 TC[Scopus]:1  IF:3.1/3.9 | Submit date：2024/05/16
Celebrity Attachment  Ice-snow Tourism  Nordic Tourism  Parasocial Interaction Theory  Short Video  
When livestreaming meets tourism product marketing: empirical evidence from Chinese customers Journal article
Ni Liu, Christy Ying, Zhu, Chris, Nang Fong, Lawrence Hoc, Wang, Yixuan, Tang, Juan. When livestreaming meets tourism product marketing: empirical evidence from Chinese customers[J]. Asia Pacific Journal of Tourism Research, 2024, 29(4), 414-424.
Authors:  Ni Liu, Christy Ying;  Zhu, Chris;  Nang Fong, Lawrence Hoc;  Wang, Yixuan;  Tang, Juan
Favorite | TC[WOS]:0 TC[Scopus]:1  IF:4.3/4.4 | Submit date：2024/05/16
Brand Attitude  Celebrity  Immediate Buying Behavior  Livestreaming  Parasocial Interaction Theory  
Tourist acceptance of ChatGPT in travel services: the mediating role of parasocial interaction Journal article
Xu, Han, Law, Rob, Lovett, Jon, Luo, Jian Ming, Liu, Lu. Tourist acceptance of ChatGPT in travel services: the mediating role of parasocial interaction[J]. Journal of Travel and Tourism Marketing, 2024, 41(7), 955-972.
Authors:  Xu, Han;  Law, Rob;  Lovett, Jon;  Luo, Jian Ming;  Liu, Lu
Favorite | TC[WOS]:0 TC[Scopus]:0  IF:8.2/8.5 | Submit date：2024/07/04
Acceptance  Chatbot  Chatgpt  Generative Ai  Parasocial Interaction  Tourism  
Parasocial interaction on tourism companies’ social media sites: antecedents and consequences Journal article
Haobin Ye, Ben, Fong, Lawrence Hoc Nang, Luo, Jian Ming. Parasocial interaction on tourism companies’ social media sites: antecedents and consequences[J]. Current Issues in Tourism, 2021, 24(8), 1093-1108.
Authors:  Haobin Ye, Ben;  Fong, Lawrence Hoc Nang;  Luo, Jian Ming
Favorite | TC[WOS]:56 TC[Scopus]:59  IF:5.7/6.7 | Submit date：2022/05/13
China  Parasocial Interaction  Similarity-attraction  Social Media  Tourism  
Vlog and brand evaluations: the influence of parasocial interaction Journal article
Liu,Matthew Tingchi, Liu,Yongdan, Zhang,Lida L.. Vlog and brand evaluations: the influence of parasocial interaction[J]. Asia Pacific Journal of Marketing and Logistics, 2019, 31(2), 419-436.
Authors:  Liu,Matthew Tingchi;  Liu,Yongdan;  Zhang,Lida L.
Favorite | TC[WOS]:79 TC[Scopus]:90 | Submit date：2019/08/01
Brand Affect  Brand Management  Brand Preference  Branding Strategies  Celebrity Endoresement  Consumer Behaviour  Parasocial Interaction  Perceived Brand Quality  Promotions Management  Vlog  
How video bloggers (Vlogger) affect parasocial interaction and brand Conference paper
Liu, T. C., Lam, I, Liu, Y., Tseng, T.. How video bloggers (Vlogger) affect parasocial interaction and brand[C], 2018.
Authors:  Liu, T. C.;  Lam, I;  Liu, Y.;  Tseng, T.
Favorite |  | Submit date：2022/06/07
vlogger  parasocial interaction  PSI  brand