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A Longitudinal Multilevel Model of Tourist Outbound Travel Behavior and the Dual-Cycle Model Journal article
Wong,Ip Kin Anthony, Fong,Lawrence Hoc Nang, Law,Rob. A Longitudinal Multilevel Model of Tourist Outbound Travel Behavior and the Dual-Cycle Model[J]. Journal of Travel Research, 2016, 55(7), 957-970.
Authors:  Wong,Ip Kin Anthony;  Fong,Lawrence Hoc Nang;  Law,Rob
Favorite | TC[WOS]:30 TC[Scopus]:37  IF:8.0/9.7 | Submit date:2019/08/02
Demographic Variables  Economic Performance  Multilevel Analysis  Outbound Travel  Tourist Behavior  
Influencing Chinese travel decisions: The impact of celebrity endorsement advertising on the Chinese traveler to Macao Journal article
Glenn McCartney, Jose Ferreira Pinto. Influencing Chinese travel decisions: The impact of celebrity endorsement advertising on the Chinese traveler to Macao[J]. Journal of Vacation Marketing, 2014, 20(3), 253-266.
Authors:  Glenn McCartney;  Jose Ferreira Pinto
Favorite | TC[WOS]:23 TC[Scopus]:29  IF:4.5/4.5 | Submit date:2019/09/12
Celebrity Endorsement  Chinese Outbound Travel  Co-branding  Destination Selection  Social Media