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Faculty of Busin... [1]
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CHANTHIKA PORNPI... [1]
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2019 [1]
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Attitudes Toward Mini-Packaging Products: The Case of China
Journal article
Pornpitakpan, C., Li, Q., Sy-Changco, J. A., Chen, J.. Attitudes Toward Mini-Packaging Products: The Case of China[J]. Asia Pacific Journal of Business Review, 2019, 45-60.
Authors:
Pornpitakpan, C.
;
Li, Q.
;
Sy-Changco, J. A.
;
Chen, J.
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Submit date：2023/08/20
Product-management Strategy
China’s Retailing
Mini-packaging
Sachet Marketing
Chinese Sociocultural Values
