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Placebo effect in food marketing: young consumers' perception of food healthiness and tastiness in reduced-sugar labeling Journal article
Huang, Li, Song, Xi, Liu, Matthew Tingchi, Chang, Wen yu, Shi, Guicheng James. Placebo effect in food marketing: young consumers' perception of food healthiness and tastiness in reduced-sugar labeling[J]. Asia Pacific Journal of Marketing and Logistics, 2024, 36(7), 1595-1615.
Authors:  Huang, Li;  Song, Xi;  Liu, Matthew Tingchi;  Chang, Wen yu;  Shi, Guicheng James
Favorite | TC[WOS]:0 TC[Scopus]:0  IF:3.9/4.6 | Submit date:2024/05/16
Health Communication  Marketing Placebo Effect  Perceived Healthiness  Perceived Tastiness  Promotions Management  Reduced-sugar Labeling  
The role of social interaction during visitation on social destination image formation Journal article
Pavesi, A., Basak, D. G., Smith, R., Law, R.. The role of social interaction during visitation on social destination image formation[J]. Asia Pacific Journal of Tourism Research, 2021, 27(1), 48-68.
Authors:  Pavesi, A.;  Basak, D. G.;  Smith, R.;  Law, R.
Favorite | TC[WOS]:1 TC[Scopus]:2  IF:4.3/4.4 | Submit date:2022/08/24
Social Representation  Visitation  Group Tour  Destination Management Organization  Destination Marketing  Guided Tour  
Attitudes Toward Mini-Packaging Products: The Case of China Journal article
Pornpitakpan, C., Li, Q., Sy-Changco, J. A., Chen, J.. Attitudes Toward Mini-Packaging Products: The Case of China[J]. Asia Pacific Journal of Business Review, 2019, 45-60.
Authors:  Pornpitakpan, C.;  Li, Q.;  Sy-Changco, J. A.;  Chen, J.
Favorite |  | Submit date:2023/08/20
Product-management Strategy  China’s Retailing  Mini-packaging  Sachet Marketing  Chinese Sociocultural Values  
Dynamic Discount Pricing in Competitive Marketing Journal article
Chen, Jian, Yang, Lu Xing, Huang, Da Wen, Yang, Xiaofan, Tang, Yuan Yan. Dynamic Discount Pricing in Competitive Marketing[J]. IEEE Access, 2019, 7, 145340-145347.
Authors:  Chen, Jian;  Yang, Lu Xing;  Huang, Da Wen;  Yang, Xiaofan;  Tang, Yuan Yan
Favorite | TC[WOS]:4 TC[Scopus]:5  IF:3.4/3.7 | Submit date:2022/05/23
Discount Pricing  Marketing Management  Optimal Control  Optimality System  Profit Maximization  Word-of-mouth Propagation  
Systematic review of hospitality CRM research Journal article
Rob Law, Davis Ka Chio Fong, Irene Cheng Chu Chan, Lawrence Hoc Nang Fong. Systematic review of hospitality CRM research[J]. INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, 2018, 30(3), 1686-1704.
Authors:  Rob Law;  Davis Ka Chio Fong;  Irene Cheng Chu Chan;  Lawrence Hoc Nang Fong
Favorite | TC[WOS]:23 TC[Scopus]:26  IF:9.1/8.9 | Submit date:2018/10/30
Customer Relationship Management  Crm  Relationship Marketing  Review  Hospitality  
Uncovering the service profit chain in the casino industry Journal article
Catherine Prentice, IpKin Anthony Wong, Desmond Lam. Uncovering the service profit chain in the casino industry[J]. INTERNATIONAL JOURNAL OF CONTEMPORARY HOSPITALITY MANAGEMENT, 2017, 29(11), 2826-2846.
Authors:  Catherine Prentice;  IpKin Anthony Wong;  Desmond Lam
Favorite | TC[WOS]:15 TC[Scopus]:17  IF:9.1/8.9 | Submit date:2018/10/30
Marketing  Management  Literature Review  Tourism And Hospitality  Service Profit Chain  Casinos  
Member Segmentation of Vacation Travel Club: Price Sensitivity and Member Status Journal article
Bo Hu Ferns, Ruomei Feng, Siu-Ian So, Alastair M. Morrison. Member Segmentation of Vacation Travel Club: Price Sensitivity and Member Status[J]. International Journal of Revenue Management, 2010, 4(3/4), 284-305.
Authors:  Bo Hu Ferns;  Ruomei Feng;  Siu-Ian So;  Alastair M. Morrison
Favorite | TC[Scopus]:1 | Submit date:2019/10/24
Membership Programmes  Price Sensitivity  Status  Vacation Travel Clubs  Holidays  Marketing  Groups  Common Characteristics  Common Values  Member Relationships  Empirical Environments  First-time Members  Repeat Members  Usa  United States  Price-sensitive  Price-insensitive  Demographics  Revenue Management  Hospitality Management  Member Segmentation