UM

Browse/Search Results:  1-3 of 3 Help

Selected(0)Clear Items/Page:    Sort:
Will made-in tags intervene the effects of limited-quantity scarcity messages for luxury brands? Conference paper
Tseng, T., Liu, T. C., Balabanis , G. . Will made-in tags intervene the effects of limited-quantity scarcity messages for luxury brands?[C], 2019.
Authors:  Tseng, T.;  Liu, T. C.;  Balabanis , G.
Favorite |  | Submit date:2022/06/07
limited-quantity scarcity  LQS  country of origin  COO  luxury brands  
Limited edition products for luxury brands: Consider customers in hedonic and utilitarian consumption Conference paper
Tseng, T., Liu, T. C.. Limited edition products for luxury brands: Consider customers in hedonic and utilitarian consumption[C], Perth:Curtin University, 2017.
Authors:  Tseng, T.;  Liu, T. C.
Favorite |  | Submit date:2022/06/06
Luxury brands  limited edition products  hedonic consumption  utilitarian consumption  
The counterfeited shopaholic: the case of US travelers Conference paper
Teah, M., Liu, T. C.. The counterfeited shopaholic: the case of US travelers[C], Perth:Curtin Business School, 2016.
Authors:  Teah, M.;  Liu, T. C.
Favorite |  | Submit date:2022/06/06
Counterfeit  Shopping  Luxury Brands  Fun  Purchase Intention  Travelling