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LIU TING CHI [1]
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2023 [1]
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Asia Pacific Jou... [1]
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Marketing placebo effect on consumption of reduced-sugar labeled products
Journal article
Huang,Li, Song,Xi, Liu,Matthew Tingchi. Marketing placebo effect on consumption of reduced-sugar labeled products[J]. Asia Pacific Journal of Marketing and Logistics, 2023, 36(1), 148-166.
Authors:
Huang,Li
;
Song,Xi
;
Liu,Matthew Tingchi
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TC[WOS]:
3
TC[Scopus]:
4
IF:
3.9
/
4.6
|
Submit date：2023/08/03
Health Communication
Health-induced Anxiety
Marketing Placebo Effect
Reduced-sugar Labelling
Self-congruity
