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When Virtual Network Operator Meets E-Commerce Platform: Advertising via Data Reward
Journal article
Qi Cheng, Hangguan Shan, Weihua Zhuang, Tony Quek, Zhaoyang Zhang, Fen Hou. When Virtual Network Operator Meets E-Commerce Platform: Advertising via Data Reward[J]. IEEE Transactions on Mobile Computing, 2023, 22(12), 7370 - 7386.
Authors:
Qi Cheng
;
Hangguan Shan
;
Weihua Zhuang
;
Tony Quek
;
Zhaoyang Zhang
; et al.
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TC[WOS]:
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IF:
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6.5
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Submit date：2022/08/31
Virtual Network Operator
E-commerce Platform
Data Reward
Stackelberg Game
Deep Q-network
Network Economics
Games
Electronic Commerce
Advertising
Business
Data Models
Nash Equilibrium
Heuristic Algorithms
