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O espaço da interculturalidade no ensino da Interpretação em contexto de PLE em Guangzhou, China Book chapter
出自: Cruzamentos: Brasil, Portugal e Grande China, São Paulo, Brazil:Editora Paulistana, 2019, 页码:119-137
Authors:  Jatobá, J. R.
Favorite |  | Submit date：2022/07/29
Interpretation Studies  Cross-cultural Studies  Portuguese as a Foreign Language  Chinese learner  
Online movie ratings: A cross-cultural, emerging Asian markets perspective Journal article
Hean Tat Keh, Wenbo Ji, Xia Wang, Joseph A. Sy-Changco, Ramendra Singh. Online movie ratings: A cross-cultural, emerging Asian markets perspective[J]. International Marketing Review, 2015, 32(3-4), 366-388.
Authors:  Hean Tat Keh;  Wenbo Ji;  Xia Wang;  Joseph A. Sy-Changco;  Ramendra Singh
Favorite | TC[WOS]:15 TC[Scopus]:20  IF:4.8/5.2 | Submit date：2019/08/02
Consumer Behaviour  Cross-cultural Experiments  Cross-cultural Studies  Cultural Values  Emerging Markets  Movie Consumption  Online Ratings  Service Industries  
Cross-cultural generalization of the effect of option choice framing on product option choices Journal article
Pornpitakpan,Chanthika. Cross-cultural generalization of the effect of option choice framing on product option choices[J]. Asia Pacific Journal of Marketing and Logistics, 2009, 21(3), 342-354.
Authors:  Pornpitakpan,Chanthika
Favorite | TC[WOS]:5 TC[Scopus]:6 | Submit date：2019/08/01
Consumer Behaviour  Cross-cultural Studies  Decision Making  Singapore  Thailand