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Social Media Presence Impacts AI Influencer’s Endorsement: An Empirical Evidence Conference paper
Sharon Wang Xiao, LIU TING CHI, XUE Jin, Hoi Ngan LOI. Social Media Presence Impacts AI Influencer’s Endorsement: An Empirical Evidence[C]:Springer Science and Business Media Deutschland GmbH, 2023, 3-17.
Authors:  Sharon Wang Xiao;  LIU TING CHI;  XUE Jin;  Hoi Ngan LOI
Favorite | TC[Scopus]:0 | Submit date:2023/10/05
Artificial Intelligence  Ai Influencer  Ai Influencer Endorsement  Social Media Presence  Fantasy  Ugt