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CHANG WEN YU ANG... [1]
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2018 [1]
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Implicit Messages Regarding Unhealthy Foodstuffs in Chinese Television Advertisements: Increasing the Risk of Obesity
Journal article
Chang,Angela, Schulz,Peter J., Schirato,Tony, Hall,Brian J.. Implicit Messages Regarding Unhealthy Foodstuffs in Chinese Television Advertisements: Increasing the Risk of Obesity[J]. International Journal of Environmental Research and Public Health, 2018, 15(1).
Authors:
Chang,Angela
;
Schulz,Peter J.
;
Schirato,Tony
;
Hall,Brian J.
Favorite
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TC[WOS]:
14
TC[Scopus]:
16
IF:
4.614
/
4.799
|
Submit date：2019/06/18
Advertising Appeals
Advertising Tactics
Big Foods
Branding Strategy
Food Marketing
Global Brands
Obesity
