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An Institutional Perspective on Modernization and Sex-appeal Advertising Journal article
Chung Leung Luk, Cheris W.C. Chow, Wendy W.N. Wan, Jennifer Y.M. Lai, Isabel Fu, Candy P.S. Fong. An Institutional Perspective on Modernization and Sex-appeal Advertising[J]. ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2017, 29(2), 220-238.
Authors:  Chung Leung Luk;  Cheris W.C. Chow;  Wendy W.N. Wan;  Jennifer Y.M. Lai;  Isabel Fu; et al.
Favorite | TC[WOS]:4 TC[Scopus]:6  IF:3.9/4.6 | Submit date：2019/09/17
China  Attitudes  Modernization  Nudity  Sexual Ads  
Effects of Institutional Change Toward Modernization on Consumer's Responses to Sex-Appeal Advertising Conference paper
Chung-Leung Luk, Cheris W.C. Chow, Wendy W.N. Wan. Effects of Institutional Change Toward Modernization on Consumer's Responses to Sex-Appeal Advertising[C], 2010, 138-139.
Authors:  Chung-Leung Luk;  Cheris W.C. Chow;  Wendy W.N. Wan
Favorite |  | Submit date：2019/11/01