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When Virtual Reality meets destination marketing: The mediating role of presences between vividness and user responses Journal article
Zhu, Chris, Wu, Don Chi Wai, Lu, Yan, Fong, Lawrence Hoc Nang, She, Lena Silin. When Virtual Reality meets destination marketing: The mediating role of presences between vividness and user responses[J]. Journal of Vacation Marketing, 2022, 30(3), 408-422.
Authors:  Zhu, Chris;  Wu, Don Chi Wai;  Lu, Yan;  Fong, Lawrence Hoc Nang;  She, Lena Silin
Favorite | TC[WOS]:9 TC[Scopus]:10  IF:4.5/4.5 | Submit date：2023/01/30
Satisfaction  Sense Of Presence  Telepresence  Travel Intention  Virtual Reality  Vividness