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An Institutional Perspective on Modernization and Sex-appeal Advertising Journal article
Chung Leung Luk, Cheris W.C. Chow, Wendy W.N. Wan, Jennifer Y.M. Lai, Isabel Fu, Candy P.S. Fong. An Institutional Perspective on Modernization and Sex-appeal Advertising[J]. ASIA PACIFIC JOURNAL OF MARKETING AND LOGISTICS, 2017, 29(2), 220-238.
Authors:  Chung Leung Luk;  Cheris W.C. Chow;  Wendy W.N. Wan;  Jennifer Y.M. Lai;  Isabel Fu; et al.
Favorite | TC[WOS]:4 TC[Scopus]:6  IF:3.9/4.6 | Submit date：2019/09/17
China  Attitudes  Modernization  Nudity  Sexual Ads  
Consumer responses to sexual advertising: The intersection of modernization, evolution, and international marketing Journal article
Wendy WN Wan, Chung-Leung Luk, Cheris WC Chow. Consumer responses to sexual advertising: The intersection of modernization, evolution, and international marketing[J]. Journal of International Business Studies, 2014, 45(6), 751-782.
Authors:  Wendy WN Wan;  Chung-Leung Luk;  Cheris WC Chow
Favorite | TC[WOS]:16 TC[Scopus]:15  IF:8.6/12.3 | Submit date：2019/10/24
Evolutionary Psychology  Strategic Pluralism Theory  Cross-cultural Experiments  China  Modernization  Advertising  
Does Service Employee Arrogance Discourage Sales of Luxury Brands in Emerging Economies? Journal article
Xuehua Wang, Cheris W.C. Chow, Chung Leung Luk. Does Service Employee Arrogance Discourage Sales of Luxury Brands in Emerging Economies?[J]. Psychology and Marketing, 2013, 30(10), 918-933.
Authors:  Xuehua Wang;  Cheris W.C. Chow;  Chung Leung Luk
Favorite | TC[WOS]:16 TC[Scopus]:18  IF:8.9/7.9 | Submit date：2019/10/24
Consumers’ Views of Feng Shui: Antecedents and Behavioral Consequences Journal article
Chung-Leung Luk, Wendy W. N. Wan, Raymond P. M. Chow, Cheris W.C. Chow, Kim-Shyan Fam, Peiguan Wu, Sarang Kim. Consumers’ Views of Feng Shui: Antecedents and Behavioral Consequences[J]. Psychology and Marketing, 2012, 29(7), 488-501.
Authors:  Chung-Leung Luk;  Wendy W. N. Wan;  Raymond P. M. Chow;  Cheris W.C. Chow;  Kim-Shyan Fam; et al.
Favorite | TC[WOS]:6 TC[Scopus]:9  IF:8.9/7.9 | Submit date：2019/11/01
Interpersonal Relationship, Service Quality, Seller Expertise: How Important Are They to Adolescent Consumers? Journal article
Wendy W. N. Wan, Chung-Leung Luk, Kim-Shyan Fam, Peiguan Wu, Cheris W. C. Chow. Interpersonal Relationship, Service Quality, Seller Expertise: How Important Are They to Adolescent Consumers?[J]. PSYCHOLOGY & MARKETING, 2012, 29(5), 365-377.
Authors:  Wendy W. N. Wan;  Chung-Leung Luk;  Kim-Shyan Fam;  Peiguan Wu;  Cheris W. C. Chow
Favorite | TC[WOS]:17 TC[Scopus]:19  IF:8.9/7.9 | Submit date：2019/11/01
Effects of Institutional Change Toward Modernization on Consumer's Responses to Sex-Appeal Advertising Conference paper
Chung-Leung Luk, Cheris W.C. Chow, Wendy W.N. Wan. Effects of Institutional Change Toward Modernization on Consumer's Responses to Sex-Appeal Advertising[C], 2010, 138-139.
Authors:  Chung-Leung Luk;  Cheris W.C. Chow;  Wendy W.N. Wan
Favorite |  | Submit date：2019/11/01