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May the force be with you: Star Wars and the gamified hotel journey Other
2024-07-01
Authors:  Wong, Ip Kin Anthony;  Xu, Yahui;  Lian, Qi Lilith
Favorite | TC[WOS]:2 TC[Scopus]:2 | Submit date：2024/08/05
Customer Journey  Gamification  Hotel  Star Wars  Touchpoint  
How does ice-snow celebrity influence Chinese tourists to visit Nordic destinations? The case of TikTok Journal article
Zhu, Chris, Hall, C. Michael, Fong, Lawrence Hoc Nang, She, Silin, Naderi Koupaei, Sara. How does ice-snow celebrity influence Chinese tourists to visit Nordic destinations? The case of TikTok[J]. Scandinavian Journal of Hospitality and Tourism, 2024, 24(1), 106-122.
Authors:  Zhu, Chris;  Hall, C. Michael;  Fong, Lawrence Hoc Nang;  She, Silin;  Naderi Koupaei, Sara
Favorite | TC[WOS]:2 TC[Scopus]:2  IF:3.1/3.9 | Submit date：2024/05/16
Celebrity Attachment  Ice-snow Tourism  Nordic Tourism  Parasocial Interaction Theory  Short Video