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A Study on Consumer Repulsion：Evidence from China Conference paper
Bu, H., Liu, T. C., Ping, Y., Shi, G., Wang, Y.. A Study on Consumer Repulsion：Evidence from China[C], Chicago:The American Marketing Association, 2014.
Authors:  Bu, H.;  Liu, T. C.;  Ping, Y.;  Shi, G.;  Wang, Y.
Favorite |  | Submit date：2022/06/06
consumer repulsion  perceived risk  national identification  global communication  product ownership  word of mouth