面對全球經濟動盪以及跨國電子商務交易平台大量出現，全球百貨零售業都受到很大挑戰。在澳門，近年同時遇到經濟深度調整，因此本地百貨零售業更是受到不少衝擊。本文通過歐美文獻回顧，簡要分析世界數個成功的大型百貨零售經營業者的經驗、方法與戰略，並通過實例，總結出適合澳門大型百貨零售經營業者發展的成功戰略調整方向。on the retailing business worldwide. The local retailing department stores in Macao suffered even more because of the profound/in-depth adjustment of Macao’s economy. This paper briefly analyzes the experience, methods, and strategies of several successful large department stores in the world through literature review and case review, then sums up successful strategies for Macao’s retailing department store business development.