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Does Redemption Reward Program of Credit Card Work in China? An Empirical Study
Liu, T. C.; Brock, J; Chang, Y
2008-12-01
Source PublicationThe 6th Asia Academy of Management (AAoM) Conference Proceedings: The New Faces of Asia Management
Publication PlaceTaipei
PublisherTaiwan Academy of Management
URLView the original
Language英語English
The Source to ArticlePB_Publication
PUB ID3845
Document TypeConference paper
CollectionCENTRE FOR CONTINUING EDUCATION
Corresponding AuthorLiu, T. C.
Recommended Citation
GB/T 7714
Liu, T. C.,Brock, J,Chang, Y. Does Redemption Reward Program of Credit Card Work in China? An Empirical Study[C], Taipei:Taiwan Academy of Management, 2008.
APA Liu, T. C.., Brock, J., & Chang, Y (2008). Does Redemption Reward Program of Credit Card Work in China? An Empirical Study. The 6th Asia Academy of Management (AAoM) Conference Proceedings: The New Faces of Asia Management.
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