Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control

doi:10.1016/j.jhtm.2020.07.015

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	Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control
	Hwang, J 1; Choe, J. Y. J2 ; Kim, J. J 3
	2020-12-01
Source Publication	Journal of Hospitality and Tourism Management
ABS Journal Level	1
ISSN	1447-6770
Volume	45 Pages:48-57
Abstract	This study was designed to investigate the importance of internal environmental locus of control in the context of edible insect restaurants. More specifically, this study proposed that four sub-dimensions of internal environmental locus of control, such as green consumers, environmental activists, environmental advocates, and recyclers positively affect the image of edible insect restaurants. In addition, it was hypothesized that image helps to enhance behavioral intentions including intentions to use, word-of-mouth intentions, and willingness to pay more. For this, 394 samples were collected in South Korea. The results showed that green consumers, environmental activists, and environmental advocates play an important role in the formation of image of edible insect restaurant. Furthermore, image had a positive influence on intentions to use, word-of-mouth intentions, and willingness to pay more.
Keyword	Edible Insect Restaurant Image Intentions To Use Internal Environmental Locus Of Control Willingness To Pay More Word-of-mouth Intentions
DOI	10.1016/j.jhtm.2020.07.015
URL	View the original
Indexed By	SSCI
Language	英語English
WOS Research Area	Social Sciences - Other Topics ; Business & Economics
WOS Subject	Hospitality, Leisure, Sport & Tourism ; Management
WOS ID	WOS:000596119000006
Publisher	ELSEVIER, RADARWEG 29, 1043 NX AMSTERDAM, NETHERLANDS
Scopus ID	2-s2.0-85089428520
Fulltext Access	View Full-Text via DOI View Full-Text via Web of Science View Full-Text via Scopus
Citation statistics
Document Type	Journal article
Collection	Faculty of Business Administration DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT
Corresponding Author	Kim, J. J
Affiliation	1.The College of Hospitality and Tourism Management, Sejong University, South Korea 2.Faculty of Business Administration, University of Macau, Taipa, E22, Avenida da Universidade, Macao 3.School of Hotel and Tourism Management, Youngsan University, South Korea
Recommended Citation GB/T 7714	Hwang, J,Choe, J. Y. J,Kim, J. J. Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control[J]. Journal of Hospitality and Tourism Management, 2020, 45, 48-57.
APA	Hwang, J., Choe, J. Y. J., & Kim, J. J (2020). Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control. Journal of Hospitality and Tourism Management, 45, 48-57.
MLA	Hwang, J,et al."Strategy for enhancing the image of edible insect restaurants: Focus on internal environmental locus of control".Journal of Hospitality and Tourism Management 45(2020):48-57.

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