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Mixed methods research in tourism and hospitality journals
Truong, Dao1; Xiaoming Liu, Rose2; Yu, Jing (Jasper)2
2020-05-22
Source PublicationInternational Journal of Contemporary Hospitality Management
ABS Journal Level3
ISSN0959-6119
Volume32Issue:4Pages:1563-1579
Abstract

Purpose: This paper aims to examine mixed methods research (MMR) that appeared in eight tourism and hospitality journals (“Annals of Tourism Research”, “Tourism Management”, “Journal of Travel Research”, “Journal of Sustainable Tourism”, “International Journal of Contemporary Hospitality Management”, “International Journal of Hospitality Management”, “Journal of Hospitality Marketing and Management” and “Journal of Hospitality and Tourism Research”) from 1998 to 2019. Design/methodology/approach: This review paper was a mixed methods design and was conducted in three phases. In the first phase, a content analysis was performed to determine if each article could be classified as non-empirical, qualitative, quantitative or mixed methods. In the second phase, descriptive statistics was used to present the number and characteristics of MMR articles. In the third phase, the contributions of MMR to addressing particular issues in tourism and hospitality studies were investigated. Findings: This study identified 753 mixed methods articles, wherein 482 articles (64%) were published in the chosen tourism publication outlets and 271 (36%) in the chosen hospitality publication outlets. MMR studies having a dominant focus on specific methods (459 articles; 61%) outnumbered those having an equal focus on the qualitative and quantitative parts (294 articles; 39%). In case one method was dominant, this was typically the quantitative. Sequential data collection was prevalent in most of the cases (94.2%). The contributions of MMR to addressing generic and specific research problems were also analyzed. Originality/value: This is the first comparison of MMR in major tourism and hospitality journals.

KeywordMethodology Mixed Methods Triangulation Research Method Tourism Studies Research Design
DOI10.1108/IJCHM-03-2019-0286
URLView the original
Indexed BySSCI
Language英語English
WOS Research AreaSocial Sciences - Other Topics ; Business & Economics
WOS SubjectHospitality, Leisure, Sport & Tourism ; Management
WOS IDWOS:000511439700001
PublisherEMERALD GROUP PUBLISHING LTD, HOWARD HOUSE, WAGON LANE, BINGLEY BD16 1WA, W YORKSHIRE, ENGLAND
Scopus ID2-s2.0-85078962929
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Document TypeJournal article
CollectionFaculty of Business Administration
DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT
Affiliation1.Department of Tourism and Hotel Management, National Economics University, Hanoi, Vietnam and Tourism Research in Economic Environs and Society (TREES), North-West University, Potchefstroom, South Africa
2.Faculty of Business Administration, University of Macau, Macau SAR, Taipa, Macau
Recommended Citation
GB/T 7714
Truong, Dao,Xiaoming Liu, Rose,Yu, Jing . Mixed methods research in tourism and hospitality journals[J]. International Journal of Contemporary Hospitality Management, 2020, 32(4), 1563-1579.
APA Truong, Dao., Xiaoming Liu, Rose., & Yu, Jing (2020). Mixed methods research in tourism and hospitality journals. International Journal of Contemporary Hospitality Management, 32(4), 1563-1579.
MLA Truong, Dao,et al."Mixed methods research in tourism and hospitality journals".International Journal of Contemporary Hospitality Management 32.4(2020):1563-1579.
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