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Dynamic top-k influence maximization in social networks
Zhang,Binbin1; Wang,Hao2; U, Leong Hou3
2020-07-24
Source PublicationGEOINFORMATICA
ISSN1384-6175
Volume26Issue:2Pages:323-346
Abstract

The problem of top-k influence maximization is to find the set of k users in a social network that can maximize the spread of influence under certain influence propagation model. This paper studies the influence maximization problem together with network dynamics. For example, given a real-life social network that evolves over time, we want to find k most influential users on everyday basis. This dynamic influence maximization problem has wide applications in practice. However, to our best knowledge, there is little prior work that studies this problem. Applying existing influence maximization algorithms at every time step provides a straightforward solution to the dynamic top-k influence maximization problem. Such a solution is, however, inefficient as it completely ignores the smoothness of network change. By analyzing two real social networks, Brightkite and Gowalla, we observe that the top-k influential set, as well as its influence value, does not change dramatically over time. Hence, it is possible to find the new top-k influential set by updating the previous one. We propose an efficient incremental update framework that takes advantage of such smoothness of network change. The proposed method achieves the same approximation ratio of 1 − e as its state-of-the-art static counterparts. Our experiments show that the proposed method outperforms the straightforward solution by a wide margin.

KeywordInfluence Maximization Top-k Network
DOI10.1007/s10707-020-00419-6
URLView the original
Indexed BySCIE
Language英語English
WOS Research AreaComputer Science ; Physical Geography
WOS SubjectComputer Science, Information Systems ; Geography, Physical
WOS IDWOS:000552192200001
Scopus ID2-s2.0-85088565817
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Citation statistics
Document TypeJournal article
CollectionDEPARTMENT OF COMPUTER AND INFORMATION SCIENCE
Faculty of Science and Technology
THE STATE KEY LABORATORY OF INTERNET OF THINGS FOR SMART CITY (UNIVERSITY OF MACAU)
Corresponding AuthorWang,Hao; U, Leong Hou
Affiliation1.School of Information Science and Engineering,Yunnan University,Kunming,China
2.Inception Institute of Artificial Intelligence,Abu Dhabi,United Arab Emirates
3.State Key Laboratory of Internet of Things for Smart City,Department of Computer,Information Science,University of Macau,Zhuhai,China
Corresponding Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Zhang,Binbin,Wang,Hao,U, Leong Hou. Dynamic top-k influence maximization in social networks[J]. GEOINFORMATICA, 2020, 26(2), 323-346.
APA Zhang,Binbin., Wang,Hao., & U, Leong Hou (2020). Dynamic top-k influence maximization in social networks. GEOINFORMATICA, 26(2), 323-346.
MLA Zhang,Binbin,et al."Dynamic top-k influence maximization in social networks".GEOINFORMATICA 26.2(2020):323-346.
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