Status | 已發表Published |
FROM SALES AGENT TO INTERNATIONAL COMPETITOR: CATCH-UP STRATEGY OF MINDRAY IN THE GLOBAL MARKET | |
Bao, FF; Hu, H![]() | |
2010 | |
Conference Name | 10th International Conference on Industrial Management |
Source Publication | ICIM 2010: PROCEEDINGS OF THE TENTH INTERNATIONAL CONFERENCE ON INDUSTRIAL MANAGEMENT
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Pages | 337-341 |
Conference Date | SEP 16-18, 2010 |
Conference Place | Beijing, PEOPLES R CHINA |
Abstract | How past sales agents become international competitor to their used principals is one topic less addressed in the past research. This article use a comprehensive case research to investigate the strategy and technological innovation applied to realize such kind of role change. The findings contribute to the understanding of catch-up in a globally linked environment. |
Keyword | Catch-up Strategy Sales Agent Technological Innovation |
Indexed By | SCIE |
Language | 英語English |
WOS Research Area | Operations Research & Management Science ; Engineering ; Business & Economics |
WOS Subject | Engineering, Industrial ; Management ; Operations Research & Management Science |
WOS ID | WOS:000306943100063 |
Fulltext Access | |
Citation statistics | |
Document Type | Conference paper |
Collection | Institute of Chinese Medical Sciences |
Affiliation | University of Macau |
First Author Affilication | University of Macau |
Recommended Citation GB/T 7714 | Bao, FF,Hu, H. FROM SALES AGENT TO INTERNATIONAL COMPETITOR: CATCH-UP STRATEGY OF MINDRAY IN THE GLOBAL MARKET[C], 2010, 337-341. |
APA | Bao, FF., & Hu, H (2010). FROM SALES AGENT TO INTERNATIONAL COMPETITOR: CATCH-UP STRATEGY OF MINDRAY IN THE GLOBAL MARKET. ICIM 2010: PROCEEDINGS OF THE TENTH INTERNATIONAL CONFERENCE ON INDUSTRIAL MANAGEMENT, 337-341. |
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