UM  > Faculty of Business Administration
Status已發表Published
Lord Stow's Bakery
Joseph A. Sy-Changco1; Hean Tat Keh2
2002
Source PublicationServices Marketing in Asia: Managing People, Technology and Strategy
PublisherPrentice Hall
Pages608-617
Other Abstract

During a lull on a warm September afternoon in 1999 in his store on Coloane Isiand, Andrew Stow reflected on the progress of his business. The pharmaciat turned entrepreneur-baker is the creator of the famous Lord Stow's egg tarts, a relatively new twist on an old product.

Language英語English
ISBN978-0130605665
Document TypeBook chapter
CollectionFaculty of Business Administration
DEPARTMENT OF MANAGEMENT AND MARKETING
Affiliation1.University of Macau
2.National University of Singapore
First Author AffilicationUniversity of Macau
Recommended Citation
GB/T 7714
Joseph A. Sy-Changco,Hean Tat Keh. Lord Stow's Bakery[M]. Services Marketing in Asia: Managing People, Technology and Strategy:Prentice Hall, 2002, 608-617.
APA Joseph A. Sy-Changco., & Hean Tat Keh (2002). Lord Stow's Bakery. Services Marketing in Asia: Managing People, Technology and Strategy, 608-617.
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