Status | 已發表Published |
The Gambling Habit | |
Desmond Lam; Richard Mizerski; Alvin Lee | |
2010 | |
Conference Name | Summer Marketing Educators' Conference 2010 |
Source Publication | Proceedings of the Summer Marketing Educators 2010 conference: The role of marketing in creating customer value and enhancing societal welfare |
Conference Date | August 13-16, 2010 |
Conference Place | Boston, Mass |
Keyword | Gambling Habit |
Language | 英語English |
Document Type | Conference paper |
Collection | Faculty of Business Administration DEPARTMENT OF INTEGRATED RESORT AND TOURISM MANAGEMENT |
Recommended Citation GB/T 7714 | Desmond Lam,Richard Mizerski,Alvin Lee. The Gambling Habit[C], 2010. |
APA | Desmond Lam., Richard Mizerski., & Alvin Lee (2010). The Gambling Habit. Proceedings of the Summer Marketing Educators 2010 conference: The role of marketing in creating customer value and enhancing societal welfare. |
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