The concept of web services is loosely coupled, location transparent, and protocol-independent software system for distributed platform. Literature review indicates that existing web services content is composed for humans to read whereas Semantic Web Services (SWS) have emerged as a new paradigm for meaningful data retrieval in a distributed environment. SWS have automated the information processing by interpreting human and machines content comprehensively. Telecommunications industry with its increasing demand of services and adapting nature of frequent changes forces service providers to support automated service discovery for cutting cost and response time. The objective of this paper is not only to overcome the existing limitation of automated discovery for heterogeneous and homogenous services in one model for industrial application as discussed in this paper but also to provide a way for an integrated enhancement of semantic web services. The proposed framework is an integrated approach for enhancement for goal based services discovery for telecommunication industry. We have developed domain and billing application ontologies and a prototype to validate the proposed framework by integrating Web Service Execution Environment (WSMX) and Internet Reasoning Service (IRS-III). © 2011 ACADEMY PUBLISHER.