| Residential College | false |
| Status | 已發表Published |
| “Is your Ai-enabled company trustworthy? Ai, do no harm!” | |
JAVIER CALERO CUERVO 
| |
| 2023-12 | |
| Size of Audience | 30 |
| Type of Speaker | Panel Presenter |
| Abstract | Global governance of entrepreneurship and innovation in companies must not be overregulated. Its overarching guideline should be, “Ai, do no harm!” Companies that positively contribute to their stakeholders’ interests are precisely those that innovate while keeping to their vision, mission, and ethical values. AI systems are used in companies as a resource and capability. Yet, AI systems are black boxes that have safety and security risks when engaged in autonomous decision-making. What are the risks that Ai-enabled companies need to address? The recently published UNESCO’s Recommendation on the Ethics of Artificial Intelligence note, for example, on the essential requirements for trustworthiness, which is manifested through transparency, and accountability to multiple-stakeholders. In a comprehensive survey of the relevant literature from 2000 to 2021, Daza and Ilozumba (2022) identified and categorized the main ethical issues of AI in business to include: (1) transparency, privacy, and trust; (2) bias, preferences, and justice; (3) employment and automation; and (4) social media, participation, and democracy. Insights from corporate executives and academic scholars published in the most recent issue (November/December 2023) of Harvard Business Review (HBR) provide concrete examples and suggestions for AI’s use in business enterprises. For example, the CEO of Adobe, Shantanu Narayen highlighted that “clear and candid communication and dialogue with all stakeholders is key”; while Professor Paul Leonardi from UC Santa Barbara’s article on “Helping Employees Succeed with Generative AI noted that, “learning is the real imperative of successful AI use.” As human intelligence engages with and prompts their AI systems in companies, there will be a need to have the ongoing oversight from individuals, and institutions. One concrete area for business enterprises would be to have regular auditing done on AI systems, just as accounting professionals assess whether financial statements follow generally accepted accounting principles. |
| Keyword | Ai, Ethics, Business |
| Conference Date | December 1-2, 2023 |
| Conference Place | University of Macau |
| Language | 英語English |
| Document Type | Presentation |
| Collection | DEPARTMENT OF MANAGEMENT AND MARKETING |
| Corresponding Author | JAVIER CALERO CUERVO |
| Affiliation | University of Macau |
| First Author Affilication | University of Macau |
| Recommended Citation GB/T 7714 | JAVIER CALERO CUERVO. “Is your Ai-enabled company trustworthy? Ai, do no harm!”, December 1-2, 2023. |
| Files in This Item: | There are no files associated with this item. | |||||
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