Diversity and inclusion in AI – human employee interaction: Influence of employees with disability on consumer response

UM > Faculty of Business Administration > DEPARTMENT OF MANAGEMENT AND MARKETING

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Status	已發表Published
	Diversity and inclusion in AI – human employee interaction: Influence of employees with disability on consumer response
	Jin XUE 1; LIU TING CHI1 ; Yongdan LIU 2; Ziying MO 3; Xuye ZHOU 1
	2024-05
Conference Name	Asia-Pacific Marketing Academy Conference 2024
Conference Date	May 10-12, 2024
Conference Place	City University of Hong Kong
Country	Hong Kong, China
Abstract	The concepts of diversity, equity, and inclusion (DEI) have gained significant attention in public and scholarly discussions, with a focus on the challenges faced by people with disabilities in areas such as employment and healthy living. And the integration of artificial intelligence (AI) in corporate and societal spheres is rapidly evolving, offering advancements in recruitment, employee management, and customer engagement. However, there has been little research focused on the interaction between AI and employees with disabilities specifically through the lens of consumers. Likewise, existing research has examined the pros and cons of employing individuals with disabilities from an organizational perspective, consideration of this matter from the viewpoint of consumers remains notably scarce. In this study, we will address the aforementioned research limitations by examining consumers’ perception of common human identity. To be specific, we explored whether consumers’ perceived common human identity varies when they receive products or services from employees with disabilities compared to those without disabilities.
Language	英語English
Document Type	Conference paper
Collection	DEPARTMENT OF MANAGEMENT AND MARKETING
Affiliation	1.UM 2.China South University 3.Jinan University
Recommended Citation GB/T 7714	Jin XUE,LIU TING CHI,Yongdan LIU,et al. Diversity and inclusion in AI – human employee interaction: Influence of employees with disability on consumer response[C], 2024.
APA	Jin XUE., LIU TING CHI., Yongdan LIU., Ziying MO., & Xuye ZHOU (2024). Diversity and inclusion in AI – human employee interaction: Influence of employees with disability on consumer response. .

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