Residential College | false |
Status | 已發表Published |
What will my influencer say? The impact of credible social media influencer | |
MAC VAI IUN; Zhang, Yixin; Jimmy Lee Chi Ming | |
2024-06 | |
Conference Name | ISMS Marketing Science Conference 2024 |
Source Publication | ISMS Marketing Science Conference 2024 |
Conference Date | 27-29 June 2024 |
Conference Place | Sydney |
Country | Australia |
Document Type | Conference paper |
Collection | DEPARTMENT OF MANAGEMENT AND MARKETING DEPARTMENT OF ACCOUNTING AND INFORMATION MANAGEMENT |
Corresponding Author | MAC VAI IUN |
Affiliation | 1.university of macau 2.Macquarie University 3.university of macau |
Recommended Citation GB/T 7714 | MAC VAI IUN,Zhang, Yixin,Jimmy Lee Chi Ming. What will my influencer say? The impact of credible social media influencer[C], 2024. |
APA | MAC VAI IUN., Zhang, Yixin., & Jimmy Lee Chi Ming (2024). What will my influencer say? The impact of credible social media influencer. ISMS Marketing Science Conference 2024. |
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