Residential College | false |
Status | 已發表Published |
Reassessing the Impact of Gain-Framed and Loss-Framed Messages for Disease Detection: Exploring the Moderating Role of Age | |
Pang, Yuting; Chen, Fangyuan; Wang, Lili | |
2024-05-11 | |
Size of Audience | 300 |
Type of Speaker | Asia-Pacific Marketing Academy Annual Conference 2024 Paper Presentation |
Conference Date | 2024-05 |
Conference Place | Hong Kong, China |
Language | 英語English |
Document Type | Presentation |
Collection | DEPARTMENT OF MANAGEMENT AND MARKETING |
Corresponding Author | Chen, Fangyuan |
Affiliation | University of Macau |
Recommended Citation GB/T 7714 | Pang, Yuting,Chen, Fangyuan,Wang, Lili. Reassessing the Impact of Gain-Framed and Loss-Framed Messages for Disease Detection: Exploring the Moderating Role of Age, 2024-05. |
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