This chapter outlines incongruities in the logical grammar of multimodal analysis. Maintaining a consistent analytic mentality, we introduce a series of conceptually predicated observations on contradictions between multimodality and EMCA in terms of study policies, methodology, methodological irony, category-mistakes, and the asymmetry of EMCA and practices of formal analysis. Multimodal analysis takes a particular position, what methodologists call a “correspondence theory of knowledge”, which is antithetical to ethnomethodology’s program.