| Status | 已發表Published |
| An Analysis of Chinese Media Performance in Macau: Their Present Situation and the Future | |
| Li, X. Q. | |
| 2012-09-01 | |
| Source Publication | Blue Book of Macau: Annual Report on Economy and Society of Macau (2011-2012) |
| Publication Place | Beijing |
| Publisher | Social Sciences Academic Press |
| Pages | 242-252 |
| Abstract | Media content is the key to measure media performance, which is also the most important factor for the society to measure the media, especially for the audience and political powers. As a small society, Macau has quite a lot of media which are believed that the practice level is not so professional although they are under high competition. Anyway, the empirical evidences are few to support or refuse such kind of judgment. This study aims to find some empirical evidence to measure the media performance in Macau. Using the content analysis, we study the major news reports in the past 12months (11/2010-10/2011) on the biggest media in Macau, i.e., Macao Daily. The results show that the media in Macau act mainly as the tongue of the government rather than a surveillance actor. |
| Keyword | Media performance content analysis Chinese media in Macau Macao Daily |
| Language | 其他語言Others |
| ISBN | 9787509732120 |
| The Source to Article | PB_Publication |
| PUB ID | 8750 |
| Document Type | Book chapter |
| Collection | DEPARTMENT OF COMMUNICATION |
| Recommended Citation GB/T 7714 | Li, X. Q.. An Analysis of Chinese Media Performance in Macau: Their Present Situation and the Future[M]. Blue Book of Macau: Annual Report on Economy and Society of Macau (2011-2012), Beijing:Social Sciences Academic Press, 2012, 242-252. |
| APA | Li, X. Q..(2012). An Analysis of Chinese Media Performance in Macau: Their Present Situation and the Future. Blue Book of Macau: Annual Report on Economy and Society of Macau (2011-2012), 242-252. |
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