| Status | 已發表Published |
| How IJVs Build Differentiation Capability in China? To Be Technology-Oriented or Customer-Oriented? | |
| Chen, X. Y.; Chen, X.; Zhou, K.Z. | |
| 2013-07-01 | |
| Source Publication | 2013 Annual Meeting of the Academy of International Business proceedings
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| Abstract | The study compares the relative effects of technology orientation and customer orientation; and explores the boundary conditions of the two strategic orientation for IJVs operating in China |
| Keyword | IJVs Capability china customer orientation technology orientation |
| URL | View the original |
| Language | 英語English |
| The Source to Article | PB_Publication |
| PUB ID | 16258 |
| Document Type | Conference paper |
| Collection | University of Macau |
| Recommended Citation GB/T 7714 | Chen, X. Y.,Chen, X.,Zhou, K.Z.. How IJVs Build Differentiation Capability in China? To Be Technology-Oriented or Customer-Oriented?[C], 2013. |
| APA | Chen, X. Y.., Chen, X.., & Zhou, K.Z. (2013). How IJVs Build Differentiation Capability in China? To Be Technology-Oriented or Customer-Oriented?. 2013 Annual Meeting of the Academy of International Business proceedings. |
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